Unlike most of the Gulf Coast flower gardens that are not doing well in this summer’s heat, DW Florals and Gifts is full of blooms. The owner, Theresa Sobnosky, is exquisitely talented with using what she has in the cooler to create custom arrangements.
She shared that her knack for fashioning custom arrangements comes from her ability to read people. Sobnosky has over 30 years of experience in the floral business and stated that although she is not a visual artiste, she is able to look at her flowers in the cooler and automatically know how to set them in the vase. This energetic florist also involves her clients in the process and shares her knowledge with both existing and new customers.
Local Flair and Nationally Recognized
DW Florals and Gifts is a part of Florists’ Transworld Delivery (FTD), the worldwide delivery floral service which services 13 cities in Galveston County. FTD acknowledged DW Florals and Gifts last year as one of its top 250 florists of 40,000 plus. Although Sobnosky has this national recognition, her approach remains locally focused.
She attributes her success to knowing her customers and shared that she has customers who only want daises so she has to keep them in stock for these special persons’ birthdays and anniversaries. She also credits her good service, free delivery in Santa Fe and low countrywide delivery costs as key factors that keep customers happy and returning.
DW Florals and Gifts also gives great support for weddings. The shop assists those brides who want to make DIY centerpieces through an order service which ensures that fresh flowers get there on time and properly processed to ensure that the arrangements meets satisfaction. Sobnosky can also assist with corsages, buttoners and favors.
DW Florals and Gifts is offering a special on roses for the summer so you can purchase a 12-rose arrangement for just $25. As usual, Santa Fe delivery is free, and for other cities in the county, there is $10 surcharge. You have the option of several fantastic container choices including paint cans in an array of colors and glass pieces by Vera Wang.